I had the oil changed at the Mazda dealer for the first 6 years (1 year past drivetrain warranty expiration-- and having had 42 years of oil changes under my belt I didn't feel any loss of manliness by letting them do it for a while

). About every 3500-4000 miles. After the factory fill, they mostly used bulk Valvoline synthetic 0W-20. The oils used in the last 4-1/2 years since resuming have been experimenting with a variety of brands. All synthetic naturally.
>Idemitsu 0W-20 bargain price of $5/ 5 qt jug @ Auto Zone clearance
>Idemitsu 5W-30 " " "
>Castrol Edge 0W-20 (twice, didn't like it. Got dark sooner and thinner than I felt it should)
>Quaker State Ultra FS 5w-30 (twice, it's on the thicker side for a 5W so searched for something a bit thinner)
>Pennzoil 5W-30 FS (2 or 3 times, basic black label, not Platinum, thinner than QS, decent)
> Supertech 5W-30 FS (had to try it and I like it, good reviews on BITOG -- that was the current oil when I did the valve cover gasket ----I may stay with this )
>Supertech Advanced FS 5W-30 (just put in last week. I'll see if it's worth the extra $1 /jug LOL)
Probably more info than you wanted to know but off the top of my head there it is. I guess they all worked. The engine didn't blow up and it's stayed clean from what I can see.