So the OP wanted us to compare the competitors to the CX-5. I compare the US sale figures among all compact CUVs. They're all CX-5's competitors, what's wrong with that? If you're not willing to face the fact and bury your head in the sand on low sales volume for CX-5 in the US market, how are you going to improve the sales? I don't buy "the best anything is rarely the most popular" talk. Mazda will be thrilled if the face-lifted 2016 CX-5 had 44.17% sales increase like Nissan Rogue did last year!
I personally persuaded 6 friends and families bought CX-5 for the past couple of years, including my wife who desperately wanted a Lexus. How many CX-5's have you helped to get sold by your recommendations? I heard all the complaints and suspicions against Mazda from friends and families. See if you recommend them a Honda Accord, they all go for it without hesitation. Do you guys know why?
All I ever do is harp on the sales factor? I believe I just helped a member solving EU certification issue in Luxembourg. Recently I also helped several members finding a good source of getting the JDM rear-seat headrests. I wrote a couple of How-To's. I'm trying to help forum members as much as I can if I know something they don't know. I don't mind to criticize the issues on CX-5. I don't mind people compare vehicles in different league or even give up on his/her CX-5 for different reasons. I don't do personal attacks just because you have different opinions than mine. I'm also here trying to learn more things I don't know.
Compare me to that guy, it's an insult!
Okay, well by your ideology than Mazda should just abandon their whole premise. Forget sport tuned suspensions and driving. Lets just make dull, boring driving vehicles. Cushy rides, etc. Who wants anything else anyway? Us Mazda fans do! So because the dull driving experiences are popular, Mazda should conform to that so it can meet sales?? I applaud Mazda for sticking to their guns. Good thing there aren't people like you in Mazda. They know who they are and they're not going to let their sales status define them. Pretty awesome of Mazda.