In general, how much should I be asking for the new Mazda5's?

[burritos]

Invoice? Above? Below?

I'm looking at the Rav4 too and the boards are telling me to ask for 2% below invoice.

 

[MikesMazda5]

With the economy the way it is, I would right at invoice if not a little below. Most dealers are looking to unload the 08's at a reasonable cost to make room for new ones and to help their bottom line. If they sit longer than 6-8 months, they start losing money on them.

 

[starlightmica]

Fitzmall.com is selling theirs at least $1500 below invoice.