OK, all you dealership questionairs...here's how it works...they treat a MAZDASPEED just like any other car. Like my sales manage said once, "We're here to SELL them not to hoard 'em." If you think that you can't get near/at/below invoice on ANY mazda then YOU are being sold. MS6's are very cheap right now because they are not a hot car, RX8's are cheap because they are not hot, MSprotege's were unbelievably cheap, and to think that the MS3 won't sell for cheap is to think WRONG. Play your cards right and you can get them for invoice...that said, don't go to your Mazda dealership tommorrow and say get me a MS3 at invoice with no money down and expect them not to laugh at you. If you want a car cheap, wait for the market to slow and buy then. Sometimes it takes a while, sometimes not.