School project on dealerships

kakarot

Member
:
2002.5 Midnight Blue P5
So I have to do a project in my Automotive Marketing class on dealerships. We are supposed to go to 2 dealerships and critique every aspect of the delaership experience, store layout, service, test drives, etc. I have to do mine on a Ford brand dealer (Mazda, Volvo, etc. don't count, they are still considered import brands) and any import dealer. I'm wondering if anyone has seen any sort of special deals that dealers are doing for test driving cars. For example, Audi was running a promotion for a while where you would get 100 free iTunes downloads for test driving an A3. I figure if i have to do it, I might as well get something out of it. (thumb) Otherwise I'm just gonna pick delaerships that have something fun I can test drive. I was thinking about going to a VW dealer. I wouldn't mind trying out a new GTI with DSG. You guys have any suggestions?
 
ED RINKE CHEVROLET CO.
26125 VAN DYKE
CENTER LINE, MI 48015-0377
2006 Corvette Z06 Coupe
<!-- get and print color, VIN information -->Interior:Ebony Leather
Exterior:LeMans Blue Metallic, Exterior
VIN:1G1YY26E765117590
 
Back