A dealer lost money? How about some numbers?Mazdaspeedgirl said:My dealer lost money on my deal due to the $4k in incentivesbut they said they were happy to move another unit and will get the $ from Mazda.
Mazdaspeedgirl said:My dealer lost money on my deal due to the $4k in incentivesbut they said they were happy to move another unit and will get the $ from Mazda.
Happened when I sold cars.erhayes said:A dealer lost money? How about some numbers?
And you prove my statement. They don't have to worry about the incentives because they get the money back as a "rebate". So my statement that they lost money was deliciously ironic.koala said:incentives are paid at a corporate level, not by the dealer.
They made money on your deal, guaranteed.
Even if a car is sold at invoice, they still get holdback... which on mazda's is 3% of invoice I believe (holdback is a "fund" that allows dealers to recoup the finance costs of having a vehicle sit on their lot for more than 30 days)... so if a vehicle sells in less than 30 days they get this 3% bonus over and above, essentially. (if invoice was 25k, and they sold the vehicle in less than 30 days, they'd have an additional "profit" of $750).
Mazdaspeedgirl said:And you prove my statement. They don't have to worry about the incentives because they get the money back as a "rebate". So my statement that they lost money was deliciously ironic.
I guess you boys are a bit sensitive when it comes to humor eh? My usual crowd consists of looney miata peeps. Right Kristin?(k)
No big deal....I am known for my thoughts to sporadically materialize into incoherent rhetoric amongst these little black letters... I sold cars as well.koala said:the way I read that just made it sound like you thought the dealer takes the hit on incentives... shockingly a lot of people think this is the case (lol2)
Exactly. They used a couple of tricks that I myself had used before when I sold Chevys: the old 'put em in the car overnight and they will fall in love with it (or not take their trade to another dealerHeavyH20 said:Dealers are in the business to make money. If they didn't, they would quickly disappear. There are also factory direct rebates to the dealer that the buyer may not be aware, either. This "spiff" helps move some slow moving cars by allowing the dealers to make a supposed money losing deal. It's all salesmanship which, in the car biz, is usually a form of deceipt.![]()