Primarily dynamat/ sound dampers (deadeners) are to increase audio quality by retaining mid and low frequencies from escaping the thin structure of the vehicle shell. Per their instructions, you are suppose to use it sparingly and primarily near the speakers only.
Take a look at my tailgate pics, one has just sound damping material with about 50% coverage and another one has the same sound damping material but covered with sound absorbing material (had some extra under layment from floating flooring). I used the sound absorbing material in truck, rear fenders, and tailgate. Since its not waterproof, I avoided using it in the doors. There are better thick rubber material you stick on or spray on that could be used as you mentioned. In my case I over used the sound damping material in doors by so much that it greatly reduces outside noise. In the same affect, I had my radio near max and closed all the doors/windows then stood outside the car and it definitely reduced how much I heard.